Each year effective cases across the US and Canada compete for recognition in the Effie Awards. As a 2011 Effie finalist, it is clear that our team understands the importance of effective communication strategies. Finalist status in the Effie competition is a significant achievement and one that will receive special recognition this year. As a 2011 Effie finalist, our entry will receive points towards the inaugural Effie Effectiveness Index - the first global ranking of marketing communications effectiveness. By analyzing finalist and winner data from Worldwide Effie competitions, the Effie Effectiveness Index will rank the industry's most effective agencies, advertisers, and brands.
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