Signaling an evolutionary advance from its legendary retail roots, agency Chairman and Chief Executive Officer Mark Davis announced the elevation of Partner and Executive Creative Director David Moranville to the newly-created post of Partner and Chief Creative Officer. "Creativity and entrepreneurship have always been part of the DNA of Davis Elen and David has been a key part of that creative circle for years," Davis said. "His appointment underscores his talent and contributions to the growth of our company." As CCO, Moranville will oversee the agency's creative product. "My process will be to integrate digital with traditional media and uplevel the creative of the agency, bringing a fresh focus to all of our campaigns," Moranville said. "Advertising is changing and we are constantly looking for new ways to meet the challenges of technology and to better engage audiences on behalf of our clients."

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